Page 192 of Forbidden Billionaires: Vol. 3
"No. I um..." I let me voice trail off.You can do this."I actually have an idea on how to promote Sword Body Wash."
"We're going with Jenkins' idea." He looked away from me.
"Which isn't a good idea. No offense, Jenkins."
Jenkins lowered his eyebrows slightly.
"Layla's Predictions is only aired in Miami. And Sword Body Wash specifically said they wanted to grow their brand in New York. That's why they came to us. Because they knew we can do local guerilla style campaigns. The Knicks cheerleaders always perform in Central Park before game nights to help sell tickets. What if we joined up with them? Have an actor spray himself with Sword Body Spray and get the cheerleaders to chase him through Central Park? Everyone would see it. No one would know if it was real or not. News stations would inadvertentlypick it up. It would be huge. And ridiculously cheap. That's the kind of thing that gets people's attention these days."
Jenkins laughed. "What would you know about what gets a man's attention?"
"Excuse me?" He didn't know about Patrick cheating on me. Had someone told him? Had someone told the whole office? I could feel my face turning red.
"Because you're not a man. Men want to look at a hot girl on T.V. doing silly stuff. Layla's Predictions is the perfect platform for a sponsorship by Sword."
Oh.I was flustered by his previous comment. I took a deep breath. "But it's not what they asked for. They want something in New York."
"And do you have connections to the Knicks?" Mr. Ellington said. "To get all of this set up?"
"No, but I..."
"Or maybe you know one of the cheerleaders?" Jenkins said.
"No. But we can easily..."
"This meeting is over. Let's talk in my office, Bridget." Mr. Ellington walked out of the conference room. He looked pissed.
Shit.I had thought it was a really good idea. I looked over at Kendra.
"I'm sorry," she mouthed silently.
I suddenly felt nauseous. What if I had just lost my job? What was I going to do?Damn it.I quickly walked out of the conference room and over to Mr. Ellington's office. The door was open. I walked in and stood in front of his desk. He didn't look up at me.
"Mr. Ellington?"
He finally looked up. "Close the door, Bridget."
God, this is going to be bad.I closed the door and walked back up to his desk.
"Sit down," he said. He didn't sound mad. I thought he'd be yelling at me by now.
I sat down. "Mr. Ellington, I'm sorry, I know that was out of line. But I think my idea..."
He held up his hand to silence me. "What do you think Sword Body Wash cares about?"
"Their brand. About being sexy."
"There's only one thing that any company cares about. Making money."
That wasn't true. Sword Body Wash cared about their brand. Their brand was everything to them. It's what made them money. I stayed silent. Anything else I said would just make it worse.
"And you have to spend money in order to make money. They gave us a budget of five million dollars. They don't want a cheap guerilla marketing ploy in the park. Especially when the Knicks cheerleaders aren't even wearing those short skirts because it's freaking ten degrees outside. That's not sexy. That's not going to make them money."
"Mr. Ellington, if you could just hear me out..."
"I did hear you out. And why the hell are you pitching ideas in the middle of my meeting? You're my secretary. You don't know the first thing about advertising."
"I majored in marketing with a minor in advertising. I do know..."
